An Author With a Book, a Voice, and No Place to Put Either
Anthony Curtis had a finished novel, a growing body of short stories, and something genuine to say as an author, but he had no place online to say it. He had no platform for his writing, no blog, and no way for readers or publishers to find him and understand what he was about. We built the site that gave his work a proper home.
A Compelling Book and No Place to Send People
Anthony had a finished novel and a consistent habit of writing, including short stories and reflections. This is the kind of work that builds an author's voice over time. But there was nowhere for any of it to live. There was no blog, no archive, and no author page.
When someone read his book and wanted to know more about him, or when a publisher searched his name, they found nothing. For an author trying to build a presence and attract serious attention, that absence is a real problem. The work was there, but the platform to back it up wasn't.
Building a Platform That Reflects the Author, Not Just the Book
An author platform has to do something a basic book page can't. It has to communicate who the writer is, not just what they've written. For a publisher or a serious reader landing on the site, the blog matters as much as the book. It shows that Anthony has a consistent voice, something to say, and the discipline to keep saying it.
The site was built around that. The book is front and center, but the blog gives the site depth. It serves as a living archive of Anthony's short stories and thoughts that grows over time and gives anyone who lands there a real sense of who he is as a writer. Everything is clean, readable, and built to make the writing the focus.
Discovery & Strategy
Mapped what Anthony needed the site to accomplish, such as selling his book, housing his writing, and establishing his credibility as an author worth paying attention to. We then built the architecture around those goals.
Design & Development
Designed a custom layout with a CMS Anthony can manage himself, allowing for new blog posts, upcoming events, and book updates without touching code.
Launch & Optimize
Configured on-page SEO, walked Anthony through the CMS, and launched with a clean performance baseline so the site was ready to be found from day one.
"Very professional, explained everything they were doing thoroughly, ensuring I understood what I was paying for, and kept good open channels of communication."
Every Feature Chosen For a Reason
We don't add features for the sake of it. Every element of Anthony's site was built to serve a specific business goal.
Book Page
A dedicated page for his novel including the premise, Anthony's background, and a clear path to get a copy. This gives a curious visitor everything they need to decide in one place.
Author Bio & Credibility
A dedicated space that communicates who Anthony is as a writer, including his background, his work, and what he's building. This is the kind of page that makes a publisher or serious reader want to know more.
CMS Blog
Anthony can publish new content, appearances, and press coverage himself, which keeps the site active without any developer help.
SEO Foundation
Page titles, meta descriptions, heading structure, and site speed are configured for search so that when someone looks for Anthony by name or topic, his site shows up.
Contact Form
A clean contact form for readers, press, or publishing inquiries is routed directly to Anthony's email so nothing slips through.
Mobile-First Design
Reading is often a mobile experience. The site is designed to look and perform cleanly on any screen so the first impression holds up wherever someone finds his work.
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Elicit Marketing builds websites designed around your audience so the right person lands on your site, understands what you do, and reaches out.